Win! Hydes Cyder cases!

Round & About

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Three lucky winners can enjoy a case of premium, Hampshire-made Hydes Cyder

Created in the heart of Hampshire, Hydes Cyder is a wild-fermented, premium, hand-crafted and meticulously blended drink with no added artificial ingredients.

Founded by husband-and-wife team Philip and Lucy Lundberg, their first cider was launched last year. Since then, Hydes Cyder has been highly acclaimed by both consumers and the trade, especially praised for its authentic and refreshing taste and elegance.

Hydes Cyder has recently secured government funding to open a tap room at their farmhouse premises from the Rural England Prosperity Fund. Their offerings are expanding to run cider-making courses and special events including cider food pairing masterclasses.

A true testament to the rich agricultural heritage of Hampshire, Hydes Cyder is produced using premium English orchard apples, plus traditional bittersweet varieties. Once harvested, the apples are wild fermented using time-honoured traditional methods before the cider is blended and packed in attractive 500ml bottles of reusable steel kegs.

At 5% alcohol by volume, the lightly carbonated medium dry cider is light on the palate, with gorgeous aromas of pronounced apple and citrus translating into a full flavour on the palate, complete with a long, smooth and refreshing finish exhibiting further bold apple notes. Best served chilled from the fridge or over ice, Hydes Cyder is delightful on its own but also pairs exceptionally well with food, including the likes of cured meats, cheese and simple tapas dishes.

Hydes Cyder is available to purchase online and from the on-site shop in Herriard, as well as from selected off-licences, farm shops and hospitality venues, with the cider now on draught at The Brushmakers Arms in Upham and The Tichbourne Arms in Alresford.

Co-founder Lucy Lundberg said: “Hydes Cyder is still very much in the initial phases, but we’re extremely proud of the Hampshire cider we produce and have been thrilled by the response that it has received. Now available in kegs, we hope that it will be available in more pubs around the local area and further afield, just in time for the nice weather.”

Having started life as a family lockdown project, Hydes Cyder uses traditional apples that are wild fermented using time honoured methods, blended and packaged in 500ml bottles or reusable kegs.

As well as producing a cider that’s suitable for both vegetarians and vegans, Hydes Cyder is also committed to sustainability, with all operations conducted within close proximity to their Hampshire base, reflecting the brand’s dedication to local sourcing and environmental responsibility.

To enter our prize draw, fill in the form below before 12pm on Friday, 29th November.

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